The first trailer for “Spider-Man: Brand New Day” launched with a first-of-its-kind 24-hour worldwide fan relay that followed the sunrise across the globe.
Actor Tom Holland spearheaded the launch, inviting a select group of Spider-Man fans from around the world to share personal stories about what Spider-Man means to them before debuting an exclusive piece of the official trailer. Each participant then tagged the next fan in the sequence, encouraging audiences to follow the relay across time zones as Spider-Man fans around the world came together to celebrate a “Brand New Day.”
After the record-breaking global success of “Spider-Man: No Way Home,” “Spider-Man: Brand New Day” marks an entirely new chapter for Peter Parker and Spider-Man.
Four years have passed since the events of “No Way Home,” and Peter is now an adult living entirely alone, having voluntarily erased himself from the lives and memories of those he loves. Crime-fighting in a New York that no longer knows his name, he’s devoted himself entirely to protecting his city — a full-time Spider-Man — but as the demands on him intensify, the pressure sparks a surprising physical evolution that threatens his existence, even as a strange new pattern of crimes gives rise to one of the most powerful threats he has ever faced.
Check out the trailer below:
